Website redesign concept for Rick's Heating & Cooling · prepared by Tech LoopThis is a design proposal, not the live site · techloop.ca
Rick's Heating & Cooling Woodstock · Family owned since 1988 (519) 539-8000
Woodstock & Oxford County · Since 1988

The furnace people your neighbours already call.

Furnaces, heat pumps, air conditioning, water heaters and fireplaces, installed and serviced by the same family-run crew for 35 years.

Residential & commercial · York, Bradford White and NTI equipment · Financing available

New high-efficiency furnace installed in a clean basement
4.638 Google reviews
1988Family owned since
Fall furnace tune-ups are booking now.Get yours checked before the first cold snap, when every truck in Oxford County is spoken for.Book a tune-up →
What we do

Comfortable in January. Comfortable in July.

One number for both seasons. Repairs, replacements and new installs, with maintenance that keeps the warranty intact.

−20°

Heating

  • Gas, propane and electric furnaces
  • Heat pumps (the efficient way to heat most of the winter)
  • Gas fireplaces and stoves
  • Water heaters and boilers
  • Repairs on most makes, not just the ones we sell
Heating service
+31°

Cooling

  • Central air conditioning
  • Ductless mini-splits for additions and upstairs rooms
  • Heat pump cooling mode
  • Spring A/C tune-ups and refrigerant checks
  • Commercial rooftop and split systems
Cooling service
How a service call works

No runaround. Four steps.

Call or request online

Tell us what's happening. Our dispatcher books a window that works for you.

Technician arrives stocked

Our trucks carry the common parts for the brands around here, so most repairs finish on the first visit.

Straight talk on repair vs. replace

You get the real numbers for both. No pressure either way.

Done, and documented

Invoice, warranty info and maintenance reminders land in your inbox.

Brick home in autumn with a new heat pump beside the house
Since 1988

Thirty-five winters in Woodstock

Rick's has been family owned and operated since 1988. The people answering the phone know the houses in this county, the old ductwork, the propane out past the city limits, the drafty century homes downtown.

We install equipment we're willing to stand behind and we service what we sell.

York furnaces & heat pumpsBradford White water heatersNTI boilersResidential & commercial
See our Google reviews
Paying for it

A new furnace shouldn't wait for a bonus cheque

Replacing a system is a big ticket. Here's how we make it manageable.

Monthly financing

Spread a new furnace, heat pump or A/C over monthly payments through FinanceIt. Apply in minutes, often approved the same day.

Ask about financing

Rebates & incentives

Heat pump and efficiency programs change every year. We'll tell you what you qualify for right now and handle the paperwork.

Check current rebates

Maintenance plans

An annual furnace and A/C check keeps the warranty valid, catches small problems early and moves you to the front of the line on cold days.

Join a plan
Service area

Woodstock and all of Oxford County

WoodstockIngersollTillsonburgNorwichTavistockThamesfordEmbroInnerkipPrincetonDrumbo
Rick's Heating & Cooling 984 Nellis Street, Woodstock, ON N4S 8N5 (519) 539-8000 Office opens 8:00 am, Monday to Friday Get directions
Request service

Tell us what's going on

This is a design concept. On the live site this request would go to Rick's dispatcher and you'd get a call back to book a window.
A note from Tech Loop

Why we built this concept for Rick's Heating & Cooling

Thirty-five years, a 4.6 rating and a dispatcher who books online. The current website undersells all three, and the one thing a homeowner with no heat needs, your phone number, isn't on the page as text.

What we found on ricksheatingandcooling.ca

  • Wix template with a "Call Us" label and no phone number in the page text. It's only inside the logo image, so phones can't tap it and Google can't read it
  • Stock photos of models, not your trucks, techs or installs
  • Under 800 words on the homepage; services are a menu, not a reason to choose you
  • No mention of financing, rebates or maintenance plans, the three things that close a furnace sale
  • Your online booking (dispatch.me) exists on Google but isn't promoted on the site

What this concept changes

  • Phone number as a tappable button in the header, hero and footer
  • Google rating and "since 1988" in the first screen
  • Heating and cooling split so people find their problem in two seconds
  • Financing, rebates and maintenance plans get their own section
  • Service request form that feeds your dispatcher

What's included

  • Design, build and launch on your existing domain
  • Built from your own photos of the crew, the trucks and real installs; phone photos are fine
  • Google Business Profile tidy-up so hours, services and booking link match
  • Seasonal banner you can flip between fall and spring yourself
  • Hosting and updates for the first year
Current site, desktop
Screenshot of the current Rick's Heating and Cooling website on desktop
Current site, phone
Screenshot of the current Rick's Heating and Cooling website on a phone
Want this live before furnace season peaks?

Cameron O'Neill · Tech Loop · Small-town Ontario web design

techloop.ca

Business details on this page come from your Google Business Profile and current website. The photos are placeholders until we swap in your own photos. Anything that's changed is a two-minute fix.